
PharmAction
Membres adhérents
VAT : BE 0671 515 855
Marc Puissant - CEO
Mail: marc.puissant@pharmaction.be
Tél: +32 476 30 30 30
Sébastien Colin- Head of sales
Mail: sebastien.colin@pharmaction.be
Tél: +32 475 82 41 67
Activities
Concept for advertisers
Observation at the pharmacy level:
- Many totems, displays, posters
- Presence of competitors in the same window
- Coordination by the delegate
- Important production costs but :
- Installation rate not guaranteed
- Duration of action not guaranteed
- Real possibility to improve ROI for the laboratories
PharmAction's proposal
Organization and coordination of your visibility campaigns in pharmacies in order to optimize :
- the visibility and duration of the action
- the number of participating pharmacies
- the time of your sales representatives in the pharmacies: their role is not to place the equipment or sell your products.
Partner pharmacists +- 500 pharmacies
Commitments of the network
- Maintains the visuals in the window for a minimum of 4 weeks
- Do not promote a competitor in the window during this period
- Guarantees exclusivity in the space made available
- Provision of a counter space
- Modus operandi
- Pharmaction works closely with the pharmacy network and provides it with a series of information beforehand
- Sending a confirmation of participation
- Sending general information about the campaign (products, advertising campaign, etc.)
- Communication on the type of visuals used
- Communication of the dates of the merchandiser's visit
Our team
- 100% at your service
- Pharmaction's team is based on a partnership between IdKlic (digital communication in pharmacies) and Profield (merchandising), two companies that have been active in pharmacies for many years.
- the field team (15 experienced merchandisers) has established privileged relationships with pharmacists: a relationship of trust and proximity